Assigner of Referrals also known as 'Pretty Marsha' |
Today, lets talk about referrals. See that smiling Ms. So and So Relocation Director to the left? She is our BELOVED! Tracks the real money in this office. Referrals and relocation business. Assigns, places, monitors, updates, and writes the checks. We do so love to see her coming, usually.
You can imagine my delight yesterday when she brought me a buyer referral!!
Referrals (in particular of the Relocation kind) are the life's blood of any REALTOR worth her weight in chocolate and french fries. And this girl has surely consumed her share of chocolate and fries! (me not Ms. So and So Relocation Director).
The transferee (known as Buyer), called me this morning. Time to gather the details of his wants and needs, time frame, community tour. I was pretty psyched - now I am just pretty pissed. He is looking for a RENTAL. Now, that's fine. We get that people don't always buy. But he came in with a 37.5% price tag attached to his name, a must contact immediately, and 6 pages of disclosures. Ms. So and So Relocation Director spent three days working this placement. Screening agents, calling the client coordinator in Chicago to confirm dates, paperwork. For a 'referral' that should not have been placed. We actually have a rental department. What we have here is a greedy Relocation Company that didn't bother to screen their client one iota but placed it just in case, one day, somewhere down the road there was a penny to be made.
I struggled not to transform Ms. So and So Relocation Director from 'Pretty Marsha' into 'Bad Marsha'. We have a relationship to maintain too. Everything is not just about THEM! I know, I sound mean. But this is my business we are talking about. Mr. So and So RENTER now thinks I WORK for him. For nothing. 'Bring me a phone book and map, now', he says. I suggested gently he come by the office on his lunch break and pick it up. 'No, come now, I am not busy and we can meet.'
Whatever. I went. Nope. Not buying. Not now, not EVER. Would I get a list of rentals together - set them up and when his wife can get 4-5 days off she will come to town and we will take that time to look at them. uh huh.
FREE FOOD |
Fortunately, the 'free' table in the office kitchen has been replenished. I ran out in a mad dash this morning to follow up on my 'referral' and forgot my meager lunch at home. I shall feast on the benevolence of my wealthier counterparts today! Add it on top of the chocolates and french fries.
Thankfully, a former buyer called the other day. The are being RELOCATED! It's a listing referral. Still have to wait on a buyer to get paid on it - but work is work. Opportunity knocks. Again. And if he is moving out - someone must be moving in! My precious ALBEMARLE will be shifting their engineers around again.
I do so LOVE engineers...
So, here I sit....broken hearted...waiting on Ms. So and So Relocation Director to appear in the guise of 'Pretty Marsha' and bring me a qualified buyer referral so I may once a gain go from famine to FEAST!